Course Description
BRANDING & MARKETING STRATEGY EXPERT
Amber Housley
Course curriculum
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1
Welcome + Orientation
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Welcome to Bloom Into Business Camp
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Get the word out!
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Confirm Our Manifesto
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Downloadable Field Guide
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2
Session 1: Your Vision
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Tales from the Trail : Session 1 Overview with Amber
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Brain Dump Bonfire
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Living Your Best Life List
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Blaze A Trail to Clarity + Action
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Your Big Beautiful Dreams + Goals
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Milestones + Small Goals for This Year
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Your Sweet Life Success Story
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Your Success Mindset + Habits
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3
Session 2: Your Business + Brand
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Tales from the Trail : Session 2 Overview with Amber
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Core Values + Mission
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Creating Community + Manifesto
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Your Brand Guidelines
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Your Visual Story
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Branding Checklist
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4
Session 3: Your Customers
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Tales from the Trail : Session 3 Overview with Amber
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Your Ideal Customer
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Your Customer Journey
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Your Customer Experience Audit
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5
Session 4: Your Offers
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Tales from the Trail : Session 4 Overview with Amber
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Revenue Stream Review
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Brainstorm Your Next Offer
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Validate Your Offer Checklist
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Launch Your Offer Roadmap
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6
Session 5: Your Online Presence
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Tales from the Trail : Session 5 Overview with Amber
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About Page Formula
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Build Your Website
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Website Audit Checklist
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Social Media Success
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Social Audit Checklist
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SEO Action Plan Checklist
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SEO Keyword Brainstorm
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7
Session 6: Your Operations
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Tales from the Trail : Session 6 Overview with Amber
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Tracking Success & Analytics
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Understanding Google Analytics
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Shop Analytics & KPIs
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KPIs & Monthly Check-ins
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How to Manage Your Projects & Time
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Grow Your Team
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Growing With Grace Checklist
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Hiring Needs Assessment + Job Development Form
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Bookkeeping & Financial Essentials
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8
Session 7: Your Marketing Map
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Tales from the Trail : Session 7 Overview with Amber
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Creating Content That Matters
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Content Marketing Brainstorm
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Evergreen Content Ideas
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Content Piece Checklist
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Content Planning Framework
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Sales Funnels Made Simple
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9
Campfire Coaching Calls (Replays)
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Campfire Coaching Session Replay: October 20, 2020
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Campfire Coaching Session Replay: October 13, 2020
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Campfire Coaching Session Replay: October 1, 2020
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Campfire Coaching Session Replay: September 17, 2020
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Campfire Coaching Session Replay: September 24, 2020
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$199.00 / month
$199.00 / monthBlooming Business Inner Circle Member